Alive EDP

Alive EDP by Hugo Boss

Concentration: Eau de Parfum

Size: 80 ml

Product Description:

ALIVE, the newest unisex fragrance from Hugo Boss, offers a sensual experience. It is an irresistible floral-woody scent that projects modern femininity with captivating purity. This is a new fragrance. Boss Alive Eau de Parfum was launched in 2020. The nose behind this fragrance is Annick Menardo. The most cutting-edge perfumers from the world's leading fragrance houses, illustrate their vision in a personal way, inspired by the trend of individuality and freedom of expression.

Hugo by Hugo Boss takes a refreshing approach to masculinity and inspired this clean, crisp fruity fragrance for men. Alive features intense top notes of apple, plum and cinnamon that glide effortlessly into heart notes of jasmine and thyme and brown cedar and sandalwood, rounding out with an appealing base note of olive tree.

Hugo lives by the slogan "Live Young. Be Happy." He believes in true happiness and the pursuit of the youthful spirit. He's inspired by his travels to always try new things, explore new places, and live with an open heart. A man with a perfect balance of aesthetics and confidence, your scent should celebrate your sense of personal style. That's why he created two Eau de Parfums to capture this feeling - Alive for Women and Alive for Men.

About The Brand: 

Hugo Boss is a global leader in the design and manufacture of premium menswear. Founded in 1924, Hugo Boss AG still has its headquarters in Metzingen, Germany, from where it controls its expanding worldwide network of subsidiaries and branch offices.

Hugo Boss offers a broad range of fashions and accessories for men, women, and children under its exclusive Hugo and Boss brands. Hugo Boss Black is a high-end line of sophisticated menswear that offers a modern take on the classics worn for work and formal occasions. The Boss Orange line features a selection of more casual clothing, with special attention to cut and fit. Boss Select is a collection of clothing inspired by the "athleisure" concept, with emphasis on fashionable styles suitable for wear at the gym as well as outside.

Hugo Boss fragrances are produced in Cologne, Germany. The company is well known for introducing fragrances marketed with an emphasis on their freshness, notably Hugo by Hugo Boss, The company produces fragrances in conjunction with Proctor & Gamble Prestige. Fragrances for men and women are offered under both the Boss and Hugo brands. The first fragrance was Boss Number One for men, launched in 1985, the company's second most widely recognized fragrance after its original namesake signature scent.

Hugo Energizing, Style for life. The fragrance that awakens your senses with classy undertones of sophistication and modernity. Energizing, exotic and alluring, the Hugo Boss fragrance for men has a powerful blend of masculine ingredients that create a style statement. In combination with an unparalleled sensibility, the scent delivers a bold burst of energy.

Top Notes: Madagascar Vanilla, Plum, Apple, Cinnamon and Black Currant
Middle Notes: Jasmine Sambac and Thyme
Base Notes: Woodsy Notes, Cedar, Sandalwood and Olive Tree