Primary Pro Matte

Primary Pro Matte By Alix Avien

• Product Type: Concealer

A face makeup primer that quickly smoothes the skin and leaves it with a beautiful silky matte finish without drying it out. It prolongs the wear of makeup for up to 12 hours while also offering sebum control for a long-lasting, shine-free face. Spreadability is improved, resulting in a smooth, even canvas for faultless foundation application and a characteristic silky feel. This primer helps to reduce the appearance of pores and fine wrinkles while allowing enough light to get through to give the impression of skin a natural look. Furthermore, it offers a long-lasting hydration capacity, resulting in constant comfort.

Key Features:

• Suitable for all skin types.
• Particularly recommended for oily and combination skin.
• Paraben and Gluten free.
• Dermatologically tested.

How to Use:

• Apply a small amount of primer with your fingers or a makeup sponge in a thin, even layer, avoiding the eye area (unless you're using eye primer).
• Wait a few minutes for the primer to set before applying the foundation.

About Alix Avien:

Alix Avien Paris was established in 1997 in Paris and is a Turkey-based cosmetic brand. The brand, which was active in many regional markets for many years, has been going through restructurings within 2020 led by new management to grow rapidly despite the challenging conditions due to the pandemic situation. Currently present in 30 countries by acting in different regions of Turkey, the Middle East, Europe, and South America.